Applying the Influencer Strategy

It is relatively well known that people do not necessarily like change. Many of us are comfortable in our day to day lives, so when a change occurs we are often resistant to it for fear of losing our consistency. However, change is an important part of growing - as an individual, as a professional,… Continue reading Applying the Influencer Strategy


Influencer Strategy

Working in a high school, it is very obvious to me every day that peer influence is powerful. In many cases, peer influence is seen as a negative thing unfortunately. Often times bad behavior can be associated with peer influence. However, after watching the Washed Up video, it was evident that peer influence can be… Continue reading Influencer Strategy