Influencer Strategy

Working in a high school, it is very obvious to me every day that peer influence is powerful. In many cases, peer influence is seen as a negative thing unfortunately. Often times bad behavior can be associated with peer influence. However, after watching the Washed Up video, it was evident that peer influence can be… Continue reading Influencer Strategy


Change Behavior

  Common sense is a quality that is generally believed to help people succeed. While watching Dr. Cross’s video, it was interesting to hear how it can actually hurt someone who is trying to make a change. Dr. Cross highlighted three myths regarding changing behavior: education changes behavior, attitudes must change in order to change… Continue reading Change Behavior